/* ==================================================================
   LUXUS BR — Página: Tráfego Pago (Google Ads e Meta Ads)
   Complementa /assets/css/styles.css (tokens, header, botões, trilha
   de navegação, FAQ, CTA final e rodapé globais). Carregado só aqui.
   ================================================================== */

/* ---------- Utilitários da página ---------- */
.tp-sep { margin: 0 0.15rem; color: var(--text-muted); }
.tp-caption { margin-top: 0.9rem; font-size: 0.78rem; color: var(--text-muted); text-align: center; }
.tp-split__text { margin: 1.5rem 0 2rem; color: var(--text-muted); font-size: var(--fs-lead); }

.tp-band {
  position: relative;
  max-width: 56rem;
  margin: clamp(2.5rem, 2rem + 2vw, 3.75rem) auto 0;
  padding: 1.5rem 2rem;
  border-radius: 16px;
  border: 1px solid var(--gold-edge);
  background: linear-gradient(90deg, rgba(201, 162, 75, 0.14), rgba(201, 162, 75, 0.03) 70%);
  text-align: center;
  font-size: clamp(1.1rem, 1rem + 0.6vw, 1.45rem);
  font-weight: 300;
  line-height: 1.45;
  color: var(--text-muted);
}
.tp-band strong { font-weight: 400; color: var(--text); }
.tp-band--soft { background: rgba(255, 255, 255, 0.02); border-color: var(--line-strong); }

/* ==================================================================
   01. HERO — sinal: canais → público → oportunidade
   ================================================================== */
.tp-hero {
  position: relative;
  isolation: isolate;
  overflow: hidden;
  padding: calc(var(--header-h) + clamp(2rem, 1.5rem + 3vw, 4rem)) 0 clamp(2.5rem, 2rem + 2vw, 3.5rem);
}
.tp-hero::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background:
    repeating-radial-gradient(circle at 82% 48%, rgba(214, 214, 214, 0.045) 0 1px, transparent 1px 64px),
    radial-gradient(44rem 34rem at 82% 48%, rgba(201, 162, 75, 0.13), transparent 62%),
    linear-gradient(180deg, #0c0c0d 0%, var(--bg) 100%);
  -webkit-mask-image: linear-gradient(180deg, #000 80%, transparent);
  mask-image: linear-gradient(180deg, #000 80%, transparent);
}
.tp-hero__grid {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(0, 0.95fr);
  gap: clamp(2rem, 1rem + 4vw, 5rem);
  align-items: center;
}
.tp-hero__title { font-size: clamp(2.15rem, 1.3rem + 3.3vw, 3.9rem); letter-spacing: -0.03em; line-height: 1.06; max-width: 16ch; }
.tp-hero__title .text-gold { font-weight: 400; }
.tp-hero__lead { max-width: 38rem; margin: 1.75rem 0 2.25rem; font-size: var(--fs-lead); color: var(--text-muted); }
.tp-hero__copy > * { animation: rise 0.9s var(--ease) both; }
.tp-hero__copy > :nth-child(3) { animation-delay: 0.06s; }
.tp-hero__copy > :nth-child(4) { animation-delay: 0.12s; }
.tp-hero__copy > :nth-child(n + 5) { animation-delay: 0.18s; }

.signal {
  position: relative;
  width: 100%;
  max-width: 560px;
  aspect-ratio: 560 / 520;
  justify-self: center;
  animation: rise 1.1s 0.2s var(--ease) both;
}
.signal__lines { position: absolute; inset: 0; width: 100%; height: 100%; overflow: visible; }
.signal__path { fill: none; stroke: url(#tp-line); stroke-width: 1.6; stroke-dasharray: 6 8; animation: dash-flow 2.4s linear infinite; }
.signal__path--out { stroke: var(--gold-light); stroke-opacity: 0.8; }
@keyframes dash-flow { to { stroke-dashoffset: -28; } }

.signal__card {
  position: absolute;
  padding: 0.9rem 1rem;
  border: 1px solid var(--line-strong);
  border-radius: 14px;
  background: linear-gradient(160deg, rgba(29, 29, 27, 0.96), rgba(16, 16, 15, 0.96));
  box-shadow: 0 24px 50px -22px rgba(0, 0, 0, 0.95);
}
.signal__kicker { display: block; margin-bottom: 0.6rem; font-size: 0.64rem; font-weight: 700; letter-spacing: 0.16em; text-transform: uppercase; color: var(--text-muted); }
.signal__search { left: 0; top: 2%; width: 54%; }
.signal__bar {
  display: flex;
  align-items: center;
  gap: 0.5rem;
  padding: 0.45rem 0.7rem;
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  background: var(--ink);
  color: var(--gold-light);
}
.signal__bar .sk { flex: 1; margin: 0; }
.signal__ad {
  display: block;
  margin-top: 0.6rem;
  padding: 0.6rem 0.7rem;
  border: 1px solid rgba(201, 162, 75, 0.45);
  border-radius: 10px;
  background: rgba(201, 162, 75, 0.08);
}
.signal__ad em { font-style: normal; font-size: 0.58rem; font-weight: 700; letter-spacing: 0.14em; text-transform: uppercase; color: var(--gold-light); }

.signal__social { left: 4%; top: 58%; width: 48%; }
.signal__post { display: block; border: 1px solid var(--line); border-radius: 10px; overflow: hidden; }
.signal__post-head { display: flex; align-items: center; gap: 0.45rem; padding: 0.45rem 0.55rem; }
.signal__post-head i { flex-shrink: 0; width: 16px; height: 16px; border-radius: 50%; background: var(--gold-grad); }
.signal__post-head .sk { flex: 1; margin: 0; }
.signal__media { display: block; height: 56px; background: radial-gradient(circle at 70% 30%, rgba(243, 212, 140, 0.35), transparent 50%), linear-gradient(135deg, #2a2620, #141413); }
.signal__post-cta { display: block; width: 42%; height: 12px; margin: 0.5rem 0.55rem; border-radius: 999px; background: var(--gold-grad); }

.signal__target {
  position: absolute;
  left: 74%; top: 47%;
  width: 34%;
  aspect-ratio: 1;
  transform: translate(-50%, -50%);
}
.signal__ring { position: absolute; inset: 0; border-radius: 50%; border: 1px solid rgba(201, 162, 75, 0.25); }
.signal__ring:nth-child(2) { inset: 18%; border-color: rgba(201, 162, 75, 0.4); border-style: dashed; animation: spin 50s linear infinite; }
.signal__ring:nth-child(3) { inset: 36%; border-color: rgba(201, 162, 75, 0.6); background: rgba(201, 162, 75, 0.1); }
.signal__dot {
  position: absolute;
  left: 50%; top: 50%;
  width: 12px; height: 12px;
  margin: -6px 0 0 -6px;
  border-radius: 50%;
  background: var(--gold-light);
  box-shadow: 0 0 0 6px rgba(201, 162, 75, 0.18), 0 0 24px var(--gold);
}
.signal__target::before,
.signal__target::after { content: ""; position: absolute; background: rgba(201, 162, 75, 0.35); }
.signal__target::before { left: 50%; top: -8%; bottom: -8%; width: 1px; }
.signal__target::after { top: 50%; left: -8%; right: -8%; height: 1px; }
.signal__label {
  position: absolute;
  left: 50%; top: 100%;
  transform: translate(-50%, 0.6rem);
  font-size: 0.72rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--gold-light);
  white-space: nowrap;
}
.signal__lead {
  right: 0; bottom: 0;
  display: flex;
  flex-direction: column;
  gap: 0.55rem;
  padding: 0.9rem 1.1rem;
  border-color: rgba(201, 162, 75, 0.5);
  background: radial-gradient(120% 120% at 0% 0%, rgba(201, 162, 75, 0.2), rgba(16, 16, 15, 0.96));
  color: var(--text);
  font-size: 0.86rem;
}
.signal__lead-icons { display: flex; gap: 0.45rem; color: var(--gold-light); }
.signal__lead-icons svg { width: 30px; height: 30px; padding: 7px; border-radius: 9px; background: rgba(201, 162, 75, 0.14); }

.tp-facts[role="list"] {
  display: grid;
  grid-template-columns: repeat(3, minmax(0, 1fr));
  margin-top: clamp(2.5rem, 2rem + 2vw, 3.5rem);
  border: 1px solid var(--line);
  border-radius: 16px;
  background: rgba(16, 16, 15, 0.7);
  overflow: hidden;
}
.tp-facts li {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 0.7rem;
  padding: 1.1rem 1rem;
  font-size: 0.95rem;
  color: var(--silver);
}
.tp-facts li + li { border-left: 1px solid var(--line); }
.tp-facts svg { flex-shrink: 0; color: var(--gold-light); }

/* ==================================================================
   02. O PROBLEMA — sem planejamento × com estratégia
   ================================================================== */
.versus {
  display: grid;
  grid-template-columns: minmax(0, 1fr) auto minmax(0, 1fr);
  gap: 1.25rem;
  align-items: stretch;
}
.versus__panel {
  display: flex;
  flex-direction: column;
  border-radius: var(--radius-lg);
  border: 1px solid var(--line);
  background: rgba(10, 10, 11, 0.55);
  overflow: hidden;
}
.versus__panel--on {
  border-color: var(--gold-edge);
  background: radial-gradient(120% 80% at 50% 0%, rgba(201, 162, 75, 0.12), rgba(16, 16, 15, 0.9) 70%);
  box-shadow: var(--shadow-deep);
}
.versus__visual { padding: 1.25rem 1.5rem 0.5rem; border-bottom: 1px solid var(--line); }
.versus__visual svg { width: 100%; height: auto; max-height: 190px; }
.versus__title { padding: 1.4rem 1.6rem 0.5rem; font-size: clamp(1.2rem, 1.1rem + 0.4vw, 1.4rem); font-weight: 400; }
.versus__panel--off .versus__title { color: var(--text-muted); }
.versus__panel--on .versus__title { color: var(--gold-light); }
.versus__list[role="list"] { display: grid; padding: 0 1.6rem 1.5rem; }
.versus__list li {
  position: relative;
  padding: 0.8rem 0 0.8rem 2rem;
  border-top: 1px solid var(--line);
  font-size: 0.98rem;
  line-height: 1.5;
}
.versus__list li:first-child { border-top: 0; }
.versus__list li::before {
  content: "";
  position: absolute;
  left: 0; top: 0.95rem;
  width: 18px; height: 18px;
  border-radius: 50%;
}
.versus__panel--off .versus__list li { color: var(--text-muted); }
.versus__panel--off .versus__list li::before {
  border: 1px solid rgba(214, 214, 214, 0.3);
  background:
    linear-gradient(45deg, transparent 46%, rgba(214, 214, 214, 0.6) 46%, rgba(214, 214, 214, 0.6) 54%, transparent 54%),
    linear-gradient(-45deg, transparent 46%, rgba(214, 214, 214, 0.6) 46%, rgba(214, 214, 214, 0.6) 54%, transparent 54%);
  background-size: 10px 10px;
  background-position: center;
  background-repeat: no-repeat;
}
.versus__panel--on .versus__list li::before { border: 1px solid var(--gold-edge); background: var(--gold-soft); }
.versus__panel--on .versus__list li::after {
  content: "";
  position: absolute;
  left: 7px; top: calc(0.95rem + 4px);
  width: 4px; height: 8px;
  border: solid var(--gold-light);
  border-width: 0 1.5px 1.5px 0;
  transform: rotate(45deg);
}
.versus__arrow {
  align-self: center;
  display: grid;
  place-items: center;
  width: 48px; height: 48px;
  border-radius: 50%;
  border: 1px solid var(--gold-edge);
  background: var(--ink);
  color: var(--gold-light);
}

/* ==================================================================
   03. GOOGLE ADS — página de resultados
   ================================================================== */
.tp-google::before {
  content: "";
  position: absolute;
  inset: 0;
  z-index: -1;
  background: radial-gradient(36rem 26rem at 85% 35%, rgba(201, 162, 75, 0.08), transparent 65%);
}
.tp-split {
  display: grid;
  grid-template-columns: minmax(0, 1fr) minmax(0, 1fr);
  gap: clamp(2.5rem, 1rem + 5vw, 6rem);
  align-items: center;
}
.serp { margin: 0; }
.serp__window {
  position: relative;
  border: 1px solid var(--line-strong);
  border-radius: 18px;
  background: linear-gradient(180deg, #151514, #0e0e0d);
  box-shadow: var(--shadow-deep), inset 0 1px 0 rgba(255, 255, 255, 0.04);
  overflow: hidden;
}
.serp__top { display: flex; align-items: center; gap: 0.9rem; padding: 0.85rem 1rem; border-bottom: 1px solid var(--line); background: rgba(255, 255, 255, 0.02); }
.serp__dots { display: flex; gap: 5px; }
.serp__dots i { width: 8px; height: 8px; border-radius: 50%; background: rgba(255, 255, 255, 0.16); }
.serp__query {
  flex: 1;
  min-width: 0;
  display: flex;
  align-items: center;
  gap: 0.6rem;
  padding: 0.55rem 0.95rem;
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  background: var(--ink);
  color: var(--text);
  font-size: 0.9rem;
  white-space: nowrap;
  overflow: hidden;
}
.serp__query svg { flex-shrink: 0; color: var(--gold-light); }
.serp__body { display: grid; gap: 0.6rem; padding: 1rem 1rem 1.25rem; }
.serp__result { padding: 0.9rem 1rem; border-radius: 12px; }
.serp__result:not(.serp__result--ad) { opacity: 0.55; }
.serp__result .sk:first-child { margin-top: 0; }
.serp__result--ad {
  border: 1px solid rgba(201, 162, 75, 0.5);
  background: radial-gradient(120% 140% at 0% 0%, rgba(201, 162, 75, 0.14), rgba(22, 22, 21, 0.9));
  box-shadow: 0 0 40px -16px rgba(201, 162, 75, 0.5);
}
.serp__tag { display: inline-block; font-size: 0.62rem; font-weight: 700; letter-spacing: 0.14em; text-transform: uppercase; color: var(--gold-light); }
.serp__name { display: block; margin: 0.25rem 0 0.15rem; font-size: 1.1rem; font-weight: 400; color: var(--text); }
.serp__links { display: flex; flex-wrap: wrap; gap: 0.4rem; margin-top: 0.8rem; }
.serp__links span { padding: 0.25rem 0.65rem; border: 1px solid var(--line-strong); border-radius: 999px; font-size: 0.72rem; color: var(--silver); }
.serp__geo {
  position: absolute;
  right: 1rem; bottom: 1rem;
  display: inline-flex;
  align-items: center;
  gap: 0.4rem;
  padding: 0.35rem 0.75rem;
  border: 1px solid rgba(201, 162, 75, 0.45);
  border-radius: 999px;
  background: rgba(13, 13, 12, 0.92);
  color: var(--gold-light);
  font-size: 0.72rem;
  font-weight: 600;
}

.pillars[role="list"] {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  margin-top: clamp(3rem, 2rem + 3vw, 4.5rem);
  border-top: 1px solid var(--line-strong);
}
.pillar { position: relative; padding: 1.75rem clamp(1rem, 0.5rem + 1vw, 1.5rem) 0 0; }
.pillar + .pillar { padding-left: clamp(1rem, 0.5rem + 1vw, 1.5rem); border-left: 1px solid var(--line); }
.pillar::before {
  content: "";
  position: absolute;
  top: -1px; left: 0;
  width: 2.5rem; height: 2px;
  background: var(--gold-grad);
}
.pillar + .pillar::before { left: clamp(1rem, 0.5rem + 1vw, 1.5rem); }
.pillar__icon { display: inline-grid; place-items: center; width: 44px; height: 44px; margin-bottom: 1rem; border-radius: 12px; background: var(--gold-soft); border: 1px solid var(--gold-edge); color: var(--gold-light); }
.pillar__title { font-size: 1.15rem; font-weight: 400; margin-bottom: 0.5rem; }
.pillar p { color: var(--text-muted); font-size: 0.96rem; }

/* ==================================================================
   04. META ADS — feed e stories
   ================================================================== */
.tp-meta__grid {
  display: grid;
  grid-template-columns: minmax(0, 0.9fr) minmax(0, 1.1fr);
  gap: clamp(2.5rem, 1rem + 5vw, 6rem);
  align-items: center;
}
.social { margin: 0; }
.social__stage { position: relative; display: flex; justify-content: center; padding: 1rem 0 2.5rem; }
.social__stage::before {
  content: "";
  position: absolute;
  left: 50%; top: 46%;
  width: 115%;
  aspect-ratio: 1;
  transform: translate(-50%, -50%);
  border-radius: 50%;
  background: radial-gradient(circle, rgba(201, 162, 75, 0.14), transparent 60%);
  z-index: -1;
}
.social__phone {
  position: relative;
  width: min(270px, 70%);
  padding: 2.25rem 0.75rem 1rem;
  border: 1px solid var(--line-strong);
  border-radius: 34px;
  background: linear-gradient(180deg, #171716, #0c0c0b);
  box-shadow: var(--shadow-deep), inset 0 0 0 6px #0a0a0a;
}
.social__notch { position: absolute; top: 0.8rem; left: 50%; width: 70px; height: 8px; transform: translateX(-50%); border-radius: 999px; background: #1f1f1d; }
.social__stories { display: flex; gap: 0.45rem; padding: 0 0.25rem 0.75rem; }
.social__stories i { width: 30px; height: 30px; border-radius: 50%; border: 1.5px solid rgba(214, 214, 214, 0.25); background: rgba(255, 255, 255, 0.05); }
.social__stories i.is-ring { border-color: var(--gold); }
.social__post { display: block; border-radius: 14px; border: 1px solid var(--line); background: rgba(22, 22, 21, 0.96); overflow: hidden; }
.social__head { display: flex; align-items: center; gap: 0.45rem; padding: 0.55rem 0.65rem; }
.social__head i { flex-shrink: 0; width: 20px; height: 20px; border-radius: 50%; background: var(--gold-grad); }
.social__head .sk { flex: 1; margin: 0; }
.social__head em { font-style: normal; font-size: 0.55rem; letter-spacing: 0.08em; text-transform: uppercase; color: var(--text-muted); }
.social__media {
  display: grid;
  place-items: center;
  aspect-ratio: 1;
  background:
    radial-gradient(circle at 70% 25%, rgba(243, 212, 140, 0.4), transparent 45%),
    radial-gradient(circle at 20% 90%, rgba(214, 214, 214, 0.08), transparent 50%),
    linear-gradient(140deg, #2b2720, #121211);
}
.social__offer { padding: 0.4rem 0.9rem; border: 1px solid rgba(243, 212, 140, 0.5); border-radius: 999px; color: var(--gold-light); font-size: 0.78rem; letter-spacing: 0.06em; background: rgba(13, 13, 12, 0.6); }
.social__cta { display: block; margin: 0.6rem 0.65rem 0; padding: 0.45rem; border-radius: 8px; background: var(--gold-grad); color: #111; font-size: 0.7rem; font-weight: 700; text-align: center; }
.social__actions { display: flex; gap: 0.7rem; padding: 0.6rem 0.65rem 0.7rem; color: var(--silver); }
.social__story {
  position: absolute;
  right: 4%; top: 18%;
  width: 116px;
  aspect-ratio: 9 / 16;
  padding: 0.5rem;
  border: 1px solid rgba(201, 162, 75, 0.45);
  border-radius: 14px;
  background: linear-gradient(170deg, #2b2720, #0f0f0e);
  box-shadow: 0 24px 50px -20px rgba(0, 0, 0, 0.95);
  transform: rotate(6deg);
  display: flex;
  flex-direction: column;
  gap: 0.4rem;
}
.social__story-bar { display: block; height: 3px; border-radius: 3px; background: rgba(255, 255, 255, 0.15); overflow: hidden; }
.social__story-bar i { display: block; width: 60%; height: 100%; background: var(--gold-light); }
.social__story-media { flex: 1; border-radius: 8px; background: radial-gradient(circle at 40% 35%, rgba(243, 212, 140, 0.35), transparent 55%); }
.social__story-cta { height: 14px; border-radius: 999px; background: var(--gold-grad); }
.social__chips {
  position: absolute;
  left: 2%; bottom: 0.5rem;
  display: flex;
  flex-direction: column;
  gap: 0.4rem;
  margin: 0; padding: 0;
  list-style: none;
}
.social__chips li {
  align-self: flex-start;
  padding: 0.3rem 0.75rem;
  border: 1px solid var(--line-strong);
  border-radius: 999px;
  background: rgba(13, 13, 12, 0.92);
  color: var(--silver);
  font-size: 0.72rem;
}
.social__chips li::before { content: "+ "; color: var(--gold-light); }

.meta-points[role="list"] {
  display: grid;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 1.5rem 2rem;
  margin: 0 0 2.25rem;
}
.meta-points li { padding-left: 1rem; border-left: 1px solid var(--gold-edge); }
.meta-points h3 { font-size: 1.05rem; font-weight: 400; margin-bottom: 0.35rem; color: var(--text); }
.meta-points p { color: var(--text-muted); font-size: 0.95rem; }

/* ==================================================================
   05. COMPARAÇÃO — Google Ads × Meta Ads (sem hierarquia)
   ================================================================== */
.tp-compare__head { max-width: 46rem; margin: 0 auto clamp(2.5rem, 2rem + 2vw, 3.5rem); text-align: center; }
.tp-compare__head .section-intro { margin-inline: auto; }
.tp-compare__head .text-gold { display: block; }
.duo {
  display: grid;
  grid-template-columns: minmax(0, 1fr) 72px minmax(0, 1fr);
  align-items: stretch;
}
.duo__card {
  position: relative;
  display: flex;
  flex-direction: column;
  padding: clamp(1.75rem, 1.25rem + 2vw, 2.75rem);
  border: 1px solid var(--line-strong);
  border-radius: var(--radius-lg);
  background: linear-gradient(160deg, var(--surface-2), var(--bg-2));
  transition: border-color 0.3s var(--ease);
}
.duo__card:hover { border-color: var(--gold-edge); }
.duo__icon { display: inline-grid; place-items: center; width: 56px; height: 56px; margin-bottom: 1.5rem; border-radius: 50%; border: 1px solid var(--gold-edge); background: var(--gold-soft); color: var(--gold-light); }
.duo__platform { margin-bottom: 0.4rem; font-size: 0.75rem; font-weight: 700; letter-spacing: 0.18em; text-transform: uppercase; color: var(--gold-light); }
.duo__title { font-size: clamp(1.35rem, 1.15rem + 0.8vw, 1.85rem); margin-bottom: 0.9rem; }
.duo__card > p:not(.duo__platform) { color: var(--text-muted); }
.duo__axis { display: flex; align-items: center; gap: 0.75rem; margin-top: auto; padding-top: 1.5rem; font-size: 0.75rem; letter-spacing: 0.12em; text-transform: uppercase; color: var(--silver); }
.duo__axis::before { content: ""; flex: 1; height: 1px; background: linear-gradient(90deg, var(--gold), transparent); }
.duo__join { position: relative; display: grid; place-items: center; }
.duo__join::before { content: ""; position: absolute; left: 0; right: 0; top: 50%; height: 1px; background: var(--gold-edge); }
.duo__plus {
  position: relative;
  display: grid;
  place-items: center;
  width: 44px; height: 44px;
  border-radius: 50%;
  background: var(--gold-grad);
  color: #111;
  font-size: 1.4rem;
  font-weight: 300;
  box-shadow: 0 0 0 8px var(--bg), 0 0 30px -4px rgba(201, 162, 75, 0.6);
}
.duo__note { margin-top: 1.5rem; text-align: center; color: var(--silver); }

/* ==================================================================
   06. PROCESSO — sequência + ciclo contínuo
   ================================================================== */
.cycle[role="list"] {
  display: grid;
  grid-template-columns: repeat(5, minmax(0, 1fr));
  gap: 1rem;
}
.cycle__step {
  position: relative;
  padding: 1.6rem 1.35rem 1.5rem;
  border: 1px solid var(--line);
  border-radius: 18px;
  background: rgba(10, 10, 11, 0.55);
  transition: border-color 0.3s var(--ease), transform 0.3s var(--ease);
}
.cycle__step:hover { border-color: var(--gold-edge); transform: translateY(-3px); }
.cycle__step:not(:last-child)::after {
  content: "";
  position: absolute;
  right: -0.75rem; top: 2.35rem;
  width: 0.5rem; height: 0.5rem;
  border-top: 1.5px solid var(--gold);
  border-right: 1.5px solid var(--gold);
  transform: rotate(45deg);
}
.cycle__step--loop {
  border-color: var(--gold-edge);
  background: radial-gradient(120% 80% at 50% 0%, rgba(201, 162, 75, 0.12), rgba(16, 16, 15, 0.9) 70%);
}
.cycle__num {
  display: inline-grid;
  place-items: center;
  width: 2.6rem; height: 2.6rem;
  margin-bottom: 1.25rem;
  border-radius: 50%;
  border: 1px solid var(--gold-edge);
  color: var(--gold-light);
  font-size: 0.85rem;
  font-weight: 600;
  letter-spacing: 0.06em;
}
.cycle__step--loop .cycle__num { background: var(--gold-grad); border: 0; color: #111; }
.cycle__title { font-size: 1.15rem; font-weight: 400; margin-bottom: 0.6rem; }
.cycle__step p { color: var(--text-muted); font-size: 0.93rem; }
.cycle__legend {
  display: grid;
  grid-template-columns: repeat(5, minmax(0, 1fr));
  align-items: center;
  margin-top: 1rem;
  column-gap: 1rem;
  color: var(--gold-light);
  font-size: 0.82rem;
}
.cycle__legend-line {
  grid-column: 4 / 6;
  grid-row: 1;
  height: 22px;
  border: 1px solid var(--gold-edge);
  border-top: 0;
  border-radius: 0 0 14px 14px;
}
.cycle__legend > span:nth-child(2) { grid-column: 4 / 6; grid-row: 2; text-align: center; padding-top: 0.6rem; }
.cycle__legend svg { grid-column: 4 / 6; grid-row: 1; justify-self: center; margin-top: 12px; background: var(--bg-2); padding: 0 4px; box-sizing: content-box; }

/* ==================================================================
   07. RASTREAMENTO — fluxo de mensuração
   ================================================================== */
.flow[role="list"] {
  position: relative;
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  gap: clamp(1rem, 0.5rem + 2vw, 2.5rem);
  padding: clamp(1.5rem, 1rem + 2vw, 2.5rem);
  border: 1px solid var(--line);
  border-radius: var(--radius-lg);
  background:
    radial-gradient(40rem 14rem at 100% 50%, rgba(201, 162, 75, 0.1), transparent 70%),
    rgba(16, 16, 15, 0.6);
}
.flow::before {
  content: "";
  position: absolute;
  left: 12%; right: 12%;
  top: calc(clamp(1.5rem, 1rem + 2vw, 2.5rem) + 30px);
  height: 2px;
  background: repeating-linear-gradient(90deg, rgba(201, 162, 75, 0.7) 0 8px, transparent 8px 16px);
  background-size: 32px 2px;
  animation: flow-move 1.2s linear infinite;
}
@keyframes flow-move { to { background-position: 32px 0; } }
.flow__node { position: relative; display: flex; flex-direction: column; align-items: center; text-align: center; gap: 0.8rem; }
.flow__icon {
  display: grid;
  place-items: center;
  width: 60px; height: 60px;
  border-radius: 16px;
  border: 1px solid var(--line-strong);
  background: #141413;
  color: var(--silver);
}
.flow__label { font-size: 1rem; }
.flow__node--event .flow__icon { background: var(--gold-grad); border: 0; color: #111; box-shadow: 0 0 0 8px rgba(201, 162, 75, 0.1), 0 0 40px -6px rgba(201, 162, 75, 0.6); }
.flow__node--event .flow__label { color: var(--gold-light); }
.flow__code { padding: 0.25rem 0.6rem; border: 1px solid var(--gold-edge); border-radius: 6px; background: var(--ink); font-family: var(--mono); font-size: 0.72rem; color: var(--gold-light); }

/* Link contextual para Landing Pages (Fase 2D) */
.tp-flow-link { margin-top: 1rem; text-align: right; }

.tp-tracking__grid {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) minmax(0, 1fr);
  gap: clamp(1.5rem, 1rem + 3vw, 4rem);
  align-items: start;
  margin-top: clamp(2rem, 1.5rem + 2vw, 3rem);
}
.checklist-tp[role="list"] { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: 0.75rem; }
.checklist-tp li {
  position: relative;
  padding: 1rem 1rem 1rem 2.9rem;
  border: 1px solid var(--line);
  border-radius: 12px;
  background: rgba(255, 255, 255, 0.02);
  font-size: 0.97rem;
  line-height: 1.45;
}
.checklist-tp li::before {
  content: "";
  position: absolute;
  left: 1rem; top: 1.05rem;
  width: 20px; height: 20px;
  border-radius: 6px;
  border: 1px solid var(--gold-edge);
  background: var(--gold-soft);
}
.checklist-tp li::after {
  content: "";
  position: absolute;
  left: calc(1rem + 7px); top: calc(1.05rem + 4px);
  width: 4px; height: 8px;
  border: solid var(--gold-light);
  border-width: 0 1.5px 1.5px 0;
  transform: rotate(45deg);
}
.tp-notice {
  display: flex;
  gap: 0.75rem;
  padding: 1.25rem 1.4rem;
  border: 1px dashed var(--line-strong);
  border-radius: 14px;
  color: var(--text-muted);
  font-size: 0.92rem;
  line-height: 1.55;
}
.tp-notice svg { flex-shrink: 0; margin-top: 2px; color: var(--gold-light); }

/* ==================================================================
   08. DIFERENCIAIS
   ================================================================== */
.edges[role="list"] {
  display: grid;
  grid-template-columns: repeat(4, minmax(0, 1fr));
  border: 1px solid var(--line-strong);
  border-radius: var(--radius-lg);
  background: rgba(10, 10, 11, 0.55);
  overflow: hidden;
}
.edge { padding: clamp(1.5rem, 1.2rem + 1.2vw, 2.25rem); transition: background-color 0.3s var(--ease); }
.edge + .edge { border-left: 1px solid var(--line); }
.edge:hover { background: rgba(255, 255, 255, 0.02); }
.edge__icon {
  display: grid;
  place-items: center;
  width: 52px; height: 52px;
  margin-bottom: 1.4rem;
  border-radius: 50%;
  background: linear-gradient(135deg, rgba(201, 162, 75, 0.22), rgba(201, 162, 75, 0.04));
  border: 1px solid var(--gold-edge);
  color: var(--gold-light);
}
.edge__title { font-size: 1.15rem; font-weight: 400; margin-bottom: 0.55rem; }
.edge p { color: var(--text-muted); font-size: 0.95rem; }

.tp-related {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  justify-content: space-between;
  gap: 0.5rem 2rem;
  margin-top: 1.5rem;
  padding: 1.1rem 1.4rem;
  border: 1px dashed var(--line-strong);
  border-radius: 14px;
  color: var(--text-muted);
  font-size: 0.95rem;
}

/* ---------- CTA final ---------- */
.tp-final { padding-top: calc(var(--section-y) * 0.85); }
.tp-final__actions { display: flex; flex-wrap: wrap; justify-content: center; gap: 0.9rem; }

/* ==================================================================
   RESPONSIVO
   ================================================================== */
@media (max-width: 1100px) {
  .cycle[role="list"] { grid-template-columns: repeat(3, minmax(0, 1fr)); }
  .cycle__step:nth-child(3)::after { display: none; }
  .cycle__legend { display: flex; justify-content: center; gap: 0.6rem; }
  .cycle__legend-line { display: none; }
  .cycle__legend svg { margin: 0; background: none; }
  .pillars[role="list"] { grid-template-columns: repeat(2, minmax(0, 1fr)); row-gap: 1.5rem; }
  .pillar:nth-child(3) { padding-left: 0; border-left: 0; }
  .pillar:nth-child(3)::before { left: 0; }
  .edges[role="list"] { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .edge:nth-child(3) { border-left: 0; }
  .edge:nth-child(n + 3) { border-top: 1px solid var(--line); }
}

@media (max-width: 960px) {
  .tp-hero__grid,
  .tp-split,
  .tp-meta__grid,
  .tp-tracking__grid { grid-template-columns: minmax(0, 1fr); }
  .signal { max-width: 480px; }
  .serp { max-width: 34rem; width: 100%; justify-self: center; }
  .social { order: 2; }
  .versus { grid-template-columns: minmax(0, 1fr); }
  .versus__arrow { justify-self: center; transform: rotate(90deg); }
  .duo { grid-template-columns: minmax(0, 1fr); gap: 0; }
  .duo__join { height: 56px; }
  .duo__join::before { left: 50%; right: auto; top: 0; bottom: 0; width: 1px; height: auto; }
}

@media (max-width: 720px) {
  .tp-facts[role="list"] { grid-template-columns: minmax(0, 1fr); }
  .tp-facts li { justify-content: flex-start; }
  .tp-facts li + li { border-left: 0; border-top: 1px solid var(--line); }
  .cycle[role="list"] { grid-template-columns: minmax(0, 1fr); }
  .cycle__step::after { display: none; }
  .flow[role="list"] { grid-template-columns: repeat(2, minmax(0, 1fr)); row-gap: 2rem; }
  .flow::before { display: none; }
  .checklist-tp[role="list"] { grid-template-columns: minmax(0, 1fr); }
  .meta-points[role="list"] { grid-template-columns: minmax(0, 1fr); }
}

@media (max-width: 560px) {
  .tp-hero .btn-group .btn,
  .tp-final__actions .btn,
  .tp-split__copy .btn,
  .tp-meta__copy .btn { width: 100%; }
  .signal__card { padding: 0.7rem 0.75rem; }
  .signal__kicker { font-size: 0.56rem; margin-bottom: 0.4rem; }
  .signal__lead { font-size: 0.74rem; }
  .signal__lead-icons svg { width: 24px; height: 24px; padding: 5px; }
  .signal__label { font-size: 0.62rem; }
  .serp__query { font-size: 0.8rem; }
  .serp__geo { position: static; margin: 0 1rem 1rem; }
  .social__story { width: 92px; right: 0; }
  .pillars[role="list"] { grid-template-columns: minmax(0, 1fr); }
  .pillar:nth-child(n) { padding-left: 0; border-left: 0; }
  .pillar:nth-child(n)::before { left: 0; }
  .edges[role="list"] { grid-template-columns: minmax(0, 1fr); }
  .edge:nth-child(n) { border-left: 0; }
  .edge + .edge { border-top: 1px solid var(--line); }
  .tp-band { padding: 1.25rem; }
}

@media (prefers-reduced-motion: reduce) {
  .signal__path, .flow::before { animation: none; }
}